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Operating Principles of The Commerce Company
As with any corporation, the primary legal responsibility of the officers and
directors is to their fiduciary duty to the company and its shareholders. Beyond
this basic tenet of all corporations, the management of The Commerce Company have
also developed an additional set of objectives for the Company that comprise its
founding operating principles. These principles represent the basis for
The Commerce Company's culture.
- Profit
The Commerce Company cannot achieve the objectives of its
founding operating principles without profit.
- Customer Satisfaction
The Commerce Company is committed to using automation and the Internet in
achieving its mission. By meeting its operational goals, the company expects
to provide excellent customer satisfaction measured by the ability to
encourage and generate business for its affiliate partners and successfully
connect Commerco portal guests to those partners.
- Attracting and retaining excellent employees
Commerco management understands that through a commitment to its first two operating
principles it will have an ongoing need to retain new employees. Employees of
the company are expected to internalize the company's operating principles. The
company understands both its obligation to grow and to develop its employees to
further promote these principles.
- Innovation
The Commerce Company is committed to maintaining a challenging environment
that promotes innovation to the benefit and growth of the company, its
employees, its affiliates and its customers.
- Citizenship
The Commerce Company is always aware of both the community in which it exists,
grows and profits as well as the ultimate authority it must submit to. As
such, the management is committed to the goal of offering 10% of its gross
pre-tax revenues to recognized non-profit organizations who do good work in
real world communities in which we all exist.
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