Welcome to The Commerce Company.
The Commerce Company has engaged in the business of the Internet since 1995
through its predecessor companies. Commerco began the actual research and development
process for its start point portal network in late 1999,
refocusing its mission fully on developing its own property brands and generally
leaving behind the business of hosting.
Since the early days, the company has worked to make positive contributions to the
Internet by offering a better structured and more logical environment to reach companies
engaged in on-line electronic commerce.
A lot has happened over the years, we've grown and matured. During 2005, our company
was faced with some serious challenges which we have to work hard to overcome.
In 2010 we overcame another hurdle and continue to recover and learn. In 2011 we have
already seen our work help our clients achieve their goals and expect to have some
significant announcements during the early summer.
Is your company lost online?
Number of Internet Site Hostnames 1995 - Dec 2010
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August 1995 - 18,957
December 1996 - 603,367
December 1997 - 1,681,868
December 1998 - 3,689,227
December 1999 - 9,560,866
December 2000 - 25,675,581
December 2001 - 36,276,252
December 2002 - 35,543,105
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December 2003 - 45,980,112
December 2004 - 56,923,737
December 2005 - 74,353,258
December 2006 - 105,244,649
December 2007 - 155,230,051
December 2008 - 186,727,854
December 2009 - 233,848,493
December 2010 - 255,287,546
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Source: Netcraft,
ServerWatch
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Later in the year, look for totally new ways to help your company with our network!
(After all we've been here from just about the beginning, we're just slow bloomers)
Soon Commerco will leverage its expertise to help businesses who do not have or cannot
have a classic performance based marketing program with
Companies.Net, a site being developed to
manually index companies by geography (where they are located) and by function
(what they do). From experiences learned, these are among the most common ways
that people look for information online. Through this paid index portal, Commerco
is working to make finding companies easier and more efficient.
Commerco's primary business model has been based upon performance based marketing,
which the company believes is the most fair and measurable way to develop
e-commerce based sales and marketing relationships. Because performance
based relationships reward actual sales performance, no monies in these
types of relationships are transacted unless actual sales are generated.
This is a reason why companies, including such revered names as
GE Commercial Finance,
and
Walmart,
all use performance based programs.
Please refer to Commerco's Marketers
start point portal for more on performance based marketing.
Learn why The Commerce Company remains
optimistic about the future climate for Internet commerce.
Commerco was originally conceived to solve the ongoing issue of finding
companies who engage in on-line e-business. Companies spend remarkable sums to develop
their sites, yet the investment is not fully or effectively leveraged if these
sites cannot be found. Commerco holds a large number of generic portal
names which its management recognized have great potential in focusing traffic
for its CAPs on-line businesses.
Commerco describes these sites as start point portals,
because they provide a starting point for viewing specific business
types. Often, Commerco qualifies its generic web site start point names
with more targeted vertical names. These qualified portals are called
web sites vertical market portals. This powerful combination allows for
highly targeted visitor demographics and thus an excellent conversion rate.
Although some interpret the term "portal" as an end point to Internet
e-business, Commerco believes that a clearly defined difference exists
between start point portal networks and destination portals: A start point portal
network provides conduit channels to e-commerce, while a destination
portal really offers an end point market for e-commerce goods and / or
services in a specific discipline where commerce groups can do
business (basically an on-line commerce market). Commerco portals are
start point portals, not destination portals.
As such, Commerco portals offer a metaphor for on-line net enabled
electronic business districts rather than the actual market where commerce
can take place. Some of Commerco's portals are business to customer (B2C)
where Commerco directs consumers to on-line stores, while others are more
business to business (B2B) focused, much like a financial business district.
What We Do
The essence of our mission is simple, Commerco facilitates electronic commerce
by pointing the way for people and companies seeking to do business with
other companies. That is, the vision for Commerco portals is a starting
point for e-business on the Internet. Again, unlike some other portal companies,
Commerco does not view its portal network as an end point to commerce, but rather
the network is a pointer to destination portals sites as well as individual e-commerce
companies.
With this in mind, The Commerce Company has developed a clear strategy
for its portals:
- Always Intuitive
Portals within the Commerco Network must be intuitive for consumers visiting
Commerco e-commerce start point portal sites. For example, if a consumer
desires to find merchandise choices, The
Merchandise Network (WWW.Merchandise.Net)
should be the first place they consider to find all kinds of products in several
languages.
- Always Relevant
Company web sites that are added to the Commerco Network must directly relate
to the Commerco portal site or sites within which they are placed. Saving
time for consumers is critical for consumer acceptance of the portal concept.
While many portal strategies call for their sites to be "sticky" in nature,
Commerco believes its portal network should be "teflon®". In other words,
when a consumer arrives at a Commerco portal, they should gather enough
information to know exactly which Commerco Commerce Affiliate Partner they
wish to visit and depart to that site to view and purchase from the Commerco
affiliate partner as quickly as possible.
- Always Commerce
All Commerco portals must connect consumers with actual on-line e-commerce
enabled companies offering related goods and / or services that reflect the
nature of the portal.
Commerco management is pleased to announce that since the start of the turn up
process of its initial e-commerce start point portals in September 2000, The
Commerce Company is responsible for many tens of thousands of dollars in
e-commerce transactions that have been profitable for Commerco,
its portal guests and its Commerce Affiliate Partners.
If you are interested in learning how to Connect Your Dot(sm), try visiting
Commerco's Marketers.Org Online
Marketing Portal for some additional resources.
In summary, commerce must evolve into a natural part of the Internet consumer
experience for the Internet to sustain itself and become a true business
resource. The management of The Commerce Company believes that, based on its
encouraging results, the company's start point portals are truly beginning to
prove that they meet needs of all involved in the commerce process from the
manufacturing supplier to the finished goods consumer.
Learn more about The Commerce
Company portal strategy.
Thank you for visiting the home of The Commerce Company. We invite you
to bookmark this site.
Please continue to return to The Commerce Company as we mature to meet
the needs of both our Internet guests and the portal affiliate partner
companies we serve!
We support the President in this initiative and suggest you send your
contributions directly to:
America's Fund for Afghan Children
c/o The White House
1600 Pennsylvania Ave., NW.
Washington, DC, 20509-1600
Monies donated to the President's fund are administered by The Red Cross.
"Teflon®" is a registered trademark of
E. I. du Pont de Nemours and Company
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